Project

Sebe

Web design

Framer build

Art direction

2026

Client

Sebe, a garden designer in Porto

Category

Website

Year

2026

Services

Web design

Framer build

Art direction

Results

2.6x

enquiries through the site from March to June 2026, against the same months of 2025

41%

of visitors who opened a garden also opened its planting list

The brief

Sebe is Rui Pacheco and a team of four who design gardens in and around Porto: courtyards in the old town, terraces on the hills of the Minho, a few school grounds and roofs. Most clients came by word of mouth and then asked the same two questions: what does it look like after three years, and what grows in it? The old site was a gallery of planting-day photos, bare soil and young plants with no names. Sebe wanted a site that answered both questions before the first meeting, in time for the spring enquiries of 2026.

The idea

A garden is judged in its third summer, so the site shows each one then, rephotographed across a season in the light that suits it. Every garden opens on one picture, and the planting list sits beside it like a caption: Latin names and the month each plant is at its best. On a phone the list is the page, because clients read it standing in their own gardens.

Home

Every garden is shown in its third summer, photographed for the site, with one line under each: the place, the size and the year.

The Sebe home page on a laptop on a rattan lounge chair

A garden’s page

Each garden opens on one photograph and a title that says what was done. Its plants are set as herbarium labels: the Latin name, the terrace, and a strip of the twelve months.

A Sebe garden page on a tablet on a limestone bench in leaf shadows
A Sebe garden page on a tablet leaning on a terracotta pot

The index

Twenty-three gardens by name, one line each, with the picture following the cursor.

The Sebe garden index on a laptop on a teak garden table
The Sebe garden index on a laptop among terracotta pots

On the phone

On a phone the photograph comes first and the plant labels follow, set large enough to read outside in the sun.

The Sebe home page on a phone leaning on a terracotta pot
A Sebe garden on a phone on a rattan chair cushion
Sebe plant labels on a phone on a limestone bench
The Sebe home page on a phone leaning on a limestone step
Sebe plant labels on a phone on a terracotta planter
A Sebe garden on a phone beside pruning shears

What changed

The site went live in February 2026, built in Framer so the studio can add each garden itself in its third summer. Enquiries now arrive with a garden named, and often a plant from its list.

Credits

  • Okapi: João Antunes (lead designer), Marta Lobo (copy), Duarte Neves (Framer build)

  • Sebe: Rui Pacheco (founder), Inês Rocha (projects)

  • With: photography by Rafael Costa

Client

Sebe, a garden designer in Porto

Category

Website

Year

2026

Services

Web design

Framer build

Art direction

Results

2.6x

enquiries through the site from March to June 2026, against the same months of 2025

41%

of visitors who opened a garden also opened its planting list

Contact

Tell us what you're launching.

Visit

Sint-Jacobsnieuwstraat 81, 9000 Ghent

© 2026 Okapi Studio

Contact

Tell us what you're launching.

Visit

Sint-Jacobsnieuwstraat 81, 9000 Ghent

© 2026 Okapi Studio

Contact

Tell us what you're launching.

Visit

Sint-Jacobsnieuwstraat 81, 9000 Ghent

© 2026 Okapi Studio

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